Mumbai, June 26: The Paris 2024 Olympics, which is exactly a month away, holds immense significance for India as the first-ever country House at the Olympic Games – the India House. Conceptualized by Reliance Foundation as part of their partnership with the Indian Olympic Association (IOA), the India House will celebrate the nation’s rich cultural and sporting heritage.

India House will serve as a home away from home for the athletes, fans, and will showcase India to the world.

It will showcase India’s storied past, vibrant present, and exciting future alongside advances in technology and digitalization. As India House prepares to open its doors to athletes, dignitaries, and sports enthusiasts from around the world, it will embody the spirit of unity, diversity, and excellence that defines the Indian ethos.

Speaking about the significance of the India House, Nita M. Ambani, IOC member and Founder and Chairperson, Reliance Foundation, said, “It is with immense joy and excitement to announce the first-ever India House at the Paris Olympic Games. The IOC session in India last year, the first in 40 years, was a key milestone in our Olympic journey. And we are delighted to continue this momentum with the launch of India House – a space where we will honour our athletes, celebrate our wins, share our stories, and welcome the world to India.”

She further added, “We truly hope that India House will be one more step towards fulfilling the shared dream of 1.4 billion Indians to bring the Olympic Movement to India”.

PT Usha, President of the Indian Olympic Association, said, “The inaugural India House in partnership with Reliance Foundation will be one of the main attractions for Indian fans and athletes at the Paris Olympics. It will also be a great way for fans and people from other countries to know more about India and what makes it so special. India has proven its mettle as a host of major events, and India House will reflect the strides we have made as a sporting nation as well as in the Olympic movement.”

Situated in the iconic Parc de la Villette, which has been designated as the “Park of Nations” during the Games, the India House will be surrounded by 14 other Hospitality Houses, including those from the Netherlands, Canada, Brazil, and host nation France. India House promises to provide a glimpse of India’s talent, potential, and ambition to the world by offering a variety of experiences for fans to immerse themselves in – from culture to arts and sports to culinary treats and experiences like yoga, handicrafts, music, and performances from Indian dance groups.

India House will commemorate 100 years since India first competed at the Olympic Games under the aegis of the IOA in 1920. It symbolizes the evolution of India as a formidable contender in the world of sports and reflects the nation’s unwavering commitment to the Olympic movement and its ambition to host a future Olympic Games.

The India House in Paris will serve as a vibrant portal to the rich and diverse tapestry of Indian culture. Its logo, inspired by the intricate design of the jharokha, symbolizes this unique window to India. Rendered in a spectrum of India’s vivid hues, the logo beautifully captures the essence of the nation’s diversity and will be woven into every aspect of the India House Olympic experience in Paris, inviting all to immerse themselves in the Indian cultural mosaic.

Established by Reliance Foundation as the principal partner of the Indian Olympic Association (IOA), India House represents a collective effort to elevate Indian sports globally.

Viacom18, the Home of the Paris 2024 Olympics in India, will provide best-in-class coverage of the Olympic Games Paris 2024 across JioCinema and the Sports18 Network. As the exclusive Media Rights Holders for the Games, Viacom18’s comprehensive presentation will feature must-watch events for Indian fans, highlight standout Indian athletes, and showcase historic Olympic performances.

Reliance Foundation’s Sports for Development Programme aims to develop the sporting ecosystem in India starting from the grassroots. Reliance Foundation runs the Reliance Foundation Young Champs football academy, which is India’s highest-rated football academy, with many graduates going on to represent various ISL clubs. Reliance Foundation’s approach to developing the football ecosystem includes organizing three grassroots initiatives, Reliance Foundation Youth Sports, RFYC Naupang League, and Reliance Foundation Development League.

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