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Assam to cut alcohol price from September 1

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Guwahati, Aug 21: The prices of alcohol in Assam are set to decrease from September 1 after government faces revenue losses.

In a notification issued on August 17, the Assam Excise Department has said that the move comes following a adjustment of ad-valorem taxes on various types of alcoholic beverages, including India-made foreign liquor, beer, wine, brandy, rum and ready-to-drink options.

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Most of the people who consume alcohol daily are facing problem due to sudden rise of alcohol prices in Assam and they have shifted to low grade alcohol.

This price adjustment comes after a hike in March, which was intended to boost state revenue, given the significant role of alcohol taxes in Assam’s financial structure.

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Luxury brands with a maximum retail price (MRP) between Rs 360 and Rs 500 will experience a price drop of Rs 166 per 750ml bottle, due to an ad-valorem levy of 1.08 times the assessed value.

Similarly, elegant brands priced between Rs 500 and Rs 700 will see a reduction of Rs 214 per 750ml bottle, with an ad-valorem levy of 1.06 times the assessed value.

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The price cut is speculated to be a strategic move ahead of the festive season and in response to a decline in alcohol sales following the previous price hike.

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